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Spotlight: Toasted Pixie – Web Traffic

Spotlight: Toasted Pixie – Web Traffic

When you want to grow a local retail company there will always be a wall. That wall is the number of LOCAL people. Your business, until you move online of course, will always be limited by the number of people living in or visiting your area. The bottom line is that...
Spotlight: Toasted Pixie – Cross Promotions

Spotlight: Toasted Pixie – Cross Promotions

The next step in growing into retail and e-commerce together is tackling the power of cross promotions. This means promotions, advertising, and sharing not just with local companies – but companies with a national reach. For Toasted Pixie, getting foot traffic...
A Sample “Coopetition” Contract

A Sample “Coopetition” Contract

Working with other stores in your area, especially those that may carry similar or even potentially competing products can be a boon to your store, foot traffic, and sales if done properly. At the end of the day most store owners simply want more sales, and to find...